WHAT IT IS

SOCOLOR permanent hair color is the ultimate portfolio for color expression. A brilliantly colorful palette that goes beyond grey coverage to impress your clients and keep hair strong.

WHAT IT DOES

SOCOLOR's Advanced formula featuring Cera-Oil™ Conditioning Complex delivers non-stop conditioning for up to 30 shampoos, shine for long-lasting color & exceptional grey coverage.

 Collections:

 Blendd Collection: Pre-blended shades that offer a range of tones from cool to warm for beautiful, believable results and grey coverage Dream.Age: Provides modern, multi-reflective tones for 50 - 100% white hair coverage.

Extra Coverage: Designed for clients with more than 50% grey hair. It offers uniform, full-bodied coverage that looks 100% natural, without the need to formulate with multiple shades.

Reflect Collection: HD Color Technology™ Red & Copper, PR6 Technology, SOBOOST and SoRED for visible intensity with vibrant, saturated tones.

Reflect Collection Metallics: Shades are meant to be used on natural levels 4-9. Metallic Violet Mauve is best for levels 4-6 and Metallic Rose Gold is best for levels 6-9.

Specialty Collection: HD Color Technology shades are Matrix’s bright, intense red coppers. Specialty collection also includes SoRed, Clear and Extra Blonding Cream.

Ultra Blonde with Fortibond: High-lift permanent blonde cream hair color that contains fortibond technology to protect hair while lightening and toning, delivers up to 5 levels of lift, and features a low ammonia formula. Ultra.Light Blondes: For maximum lightening and additional toning on levels 6 and lighter.

Power Cools Collection: Experiment from icy to smokey with no risk of red or brass. New ammonia free formula provides a steady, more controlled lift for reliability cooler results without compromising the level of lift.